Telebao
is the DRTV marketing arm of its clients. We manage
all processes in the life cycle of a DRTV program, enabling
clients to benefit from our knowledge, systems and years
of experience taking hit products to market. We use
a combination of in-house staff and best-of-breed vendors
to provide the following integrated services:
• Market research
• Brand development
• Packaging, including design and sourcing
• Celebrity endorsement
• Infomercial production
• Market testing
• Testimonial development
• Media planning, buying and optimization
• Websites and mobile commerce solutions
• Internet affiliate marketing
• Telemarketing
• Direct-to-consumer fulfillment
• Wholesale and retail distribution
• Payment processing
• Customer service and call center operations
Telebao’s outsourcing services include management
of vendor invoices and deposits, such as merchant account,
media and freight deposits. We help our clients manage
their marketing spend and control their operational
costs to achieve the best possible net cost per order
(CPO) over the life of their DRTV program. We do this
to not only maximize profits, but also to focus investments
in the right direction, whether that be a long run on
television, a direct-to-retail strategy or a global
distribution strategy.
Contact
us for more information on our marketing
management services.
